Edwards Lifesciences Veterans Jobs

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Edwards Lifesciences Market Development Specialist in Kuala Lumpur BSC, Malaysia

The JAPAC Market Development Manager/Sr Product Manager will be an expert on disease awareness and therapy development targeted at patient and referring physician (Primary Care, General Cardiologist, etc.). They will drive development and execution of innovative programs (online and offline) while collecting, preparing, improving, and performing analysis of the data derived from existing market development initiatives in JAPAC. The ultimate goal is to accelerate the adoption of TAVI in JAPAC and help more patients live better lives.

  • Target, plan and execute initiatives that establish high-impact changes to Aortic Stenosis (AS) patient care and develop core messages & value creation tools.

  • Conduct market research, collate marketing and educational materials, and produce presentations for use with stakeholders, marketing teams, sales channels, cross-functional partners, and geography partners.

  • Develop and promote AS patient capture strategies and protocols.

  • Drive and educate on the patient benefits of Transcatheter Heart Valves Implantation.

  • Develop an engagement/advocacy strategy with KOLs and societies.

  • Partner with key implanters and referral channels to help define/refine and drive patient referral pathways.

  • Increase referring physician awareness of TAVI to minimize patient drop-out.

  • Assist in developing social media strategy, website development, and other digital marketing tactics.

  • Target, plan and execute initiatives that establish high-impact changes to Aortic Stenosis (AS) patient care and develop core messages & value creation tools.

  • Conduct market research, collate marketing and educational materials, and produce presentations for use with stakeholders, marketing teams, sales channels, cross-functional partners, and geography partners.

  • Develop and promote AS patient capture strategies and protocols.

  • Drive and educate on the patient benefits of Transcatheter Heart Valves Implantation.

  • Develop an engagement/advocacy strategy with KOLs and societies.

  • Partner with key implanters and referral channels to help define/refine and drive patient referral pathways.

  • Increase referring physician awareness of TAVI to minimize patient drop-out.

  • Assist in developing social media strategy, website development, and other digital marketing tactics.

  • Establish clear project objectives with which to plan and measure future business and market performance.

  • Monitor and report on performance metrics of global market development action plans.

  • Communicate progress to senior management and cross-functional partners.

  • Partner with Global and regional market development teams to leverage key programs and adapt for JAPAC.

  • Build and maintain strong working relationships with global and cross-functional partners within the THV organization.

Required Education/Experience/Skills:

  • Bachelor degree

  • 4-6 years of marketing experience

  • Fluent in English, both written and spoken

  • Advanced computer skills in Microsoft Windows environment (including Word, Excel, PowerPoint)

Preferred Education/Experience/Skills:

  • MBA or other Master degree

  • Mandarin, other languages are a plus

  • Background within marketing/strategy consulting

  • Experience in market/therapy development

  • Experience in medical technology/pharmaceutical industries

  • Knowledge of cardiology

Know how:

  • Understanding of full marketing mix (including digital marketing) ideally in the medical devices market or with Pharma

  • Strong analytical skills, detail oriented and data-driven thinking.

  • Skilled at influencing without authority

  • Project management skills.

  • Collaborate with agencies, other partners, and internal stakeholders.

  • Highly creative with ability to think outside of the box.

Behavior:

  • Must be self-motivated, goal-oriented with high level of energy.

  • Manages ambiguity and can work highly independent.

  • Should be willing to travel occasionally.

  • Must be dependable and willing to work overtime as periodically required.

  • Ability to work in a multicultural environment.

  • Must have excellent interpersonal and communication as well as strong follow-up skills.

  • Detail-oriented, rigorous, and work well with other internal functional groups.

Edwards Lifesciences is the global leader in patient-focused medical innovations for structural heart disease, as well as critical care and surgical monitoring. Driven by a passion to help patients, the company collaborates with the world's leading clinicians and researchers to address unmet healthcare needs, working to improve patient outcomes and enhance lives. Headquartered in Irvine, California, Edwards Lifesciences has extensive operations in North America, Europe, Japan, Latin America and Asia and currently employs over 15,000 individuals worldwide.

For us, helping patients is not a slogan - it's our life's work. From developing devices that replace or repair a diseased heart valve to creating new technologies that monitor vital signs in the critical care setting, we focus on helping patients regain and improve the quality of their life.

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